Ad message change based on multiple weather conditions
Screenfeed offers a dynamic ad solution for DOOH that has been leveraged by some of the largest DOOH companies in the industry. Leveraging Screenfeed Connect to key on automatically updating data to provide dynamically updating designs while incorporating near-real time data naturally as part of the content.
Ads dressed for the weather. This dynamic app pulls from multiple data sources to get the right message in front of the right audience. The ad for an indoor mall updates dynamically based on the current weather conditions at the frame location, precipitation, and temperature. If the weather conditions are less than favorable, either rainy or cold, or both the ad will adjust dynamically, whereas if the current conditions are favorable the ad changes to match.
Each board can be set with a fallback ad so you can always get the message out.
