Dynamic Ad that changes based on stock market values
Screenfeed offers a dynamic ad solution for DOOH that has been leveraged by some of the largest DOOH companies in the industry. Leveraging Screenfeed Connect to key on automatically updating data to provide dynamically updating designs while incorporating near-real time data naturally as part of the content.
Markets and Stocks data as part of a financial advisors messaging. This content updates the message and graphic dynamically based on market conditions at the time . For example if the NYSE is trending down, the ad changes to a message of assurance, if the market is steady the ad shows a neutral message, whereas if the market is up the ad switches dynamically to encouraging the viewer.
Although this project is for the NYSE as a whole it can be built based on an individual stock, or market data inline without compromising on design.
Each board is set with a fallback ad in the case of network connectivity issues.
