Dynamic Ad that changes based on temperature
Screenfeed offers a dynamic ad solution for DOOH that has been leveraged by some of the largest DOOH companies in the industry. Leveraging Screenfeed Connect to key on automatically updating data to provide dynamically updating designs while incorporating near-real time data naturally as part of the content.
Messaging to beat the heat, or cold. This Coffee shop promotion matches current weather data in the Chicago land area. In this dynamic content the ad for a coffee company's products update automatically based on the current temperature at the frame location. If the temperature outside is cold, the ad changes to suggest a warm product, if it is mild the ad shows a neutral message, whereas if the temperature is hot the ad switches dynamically to cold drinks.
Each board can be set with a fallback ad so you can always get the message out.
